Celebrate Earth Day and Mother's Day 2019 in style with gift ideas from mini mioche, Toronto and LA's premier retailer for ethically and sustainably-made fashion basics for babies and kids

We're working with a new client, mini mioche, and wanted to pass along Earth Day or Mother's Day gift ideas should you be working on gift guides or stories related to either day.

Our top Earth Day picks from mini mioche

With Earth Day (April 22) quickly approaching, it's time to start making changes for the good of the environment. One of the most efficient ways to reduce your eco footprint in 2019 is to shift your shopping habits to include more environmentally-responsible, sustainably-made products. With the apparel industry now ranking second globally for industrial pollution, choosing to opt for environmentally-conscious clothing is becoming crucial. Luckily, mini mioche has got you covered with wardrobe staples for your little ones, made with both people and the planet in mind. With mm's spring collection, you won't have to sacrifice style, comfort or quality in order to shop green. 

mini mioche- translated loosely as 'little one' in French- is committed to their mission of creating ethically-made, sustainable products. Their fabrics are dyed using non-toxic, low-impact, environmentally-friendly dies, and all clothing is cut and sewn at local factories. mini mioche creates ethically and sustainably-made clothing that kids want to wear, and that parents feel great about buying. Their stylish, comfortable, and durable collections are truly unparalleled by any other children's apparel brand— making mm the perfect gift for your environmentally-conscious loved ones.

 

Living the Dream Raglan- From $36.00

Citrus

100% organic cotton jersey

 

 

 

Riviera Top- From $32.00

100% organic cotton jersey

 

 

 

Culottes- From $35.00

100% organic cotton slub jersey

 

 

 

V-Neck Tee- From $26.00

90% organic cotton, 10% PES for heathered colours

 

 

 

 

 

Short Sleeve Tee- $25.00

100% organic cotton for solid colours

90% organic cotton, 10% PES for heathered colours

 

 

Twist Front Tee- From $32.00

 

100% organic cotton lightweight slub jersey

 

 

 

Bermuda Shorts- From $34.00

100% organic cotton slub jersey

 

 

 

 

Scrunchies- $12.00

100% organic cotton jersey for solid colours

90% organic cotton, 10% PES for heathered colours

 

 

 

Our top Mother's Day must-haves from mini mioche

With Mother's Day just around the corner, it's time to start searching for the perfect gift for the most important women in your life. Thankfully, mini mioche is making the search easy with their beautiful new spring arrivals for babies and kids, with sizing from newborn to 12 years. mini mioche, founded by Alyssa Kerbel when she was a new mother herself, offers an extensive range of simple, soft, well-made basics in neutral colours. Their baby and kids apparel is beautiful, comfortable, and stands the test of time. This Mother's Day, give the gift of simple, high-quality, gender-neutral pieces that Mom can dress her little ones in year round, without fuss. As many of mm's pieces are unisex, mini mioche basics can easily be passed on from one child to the next, making Mom's life a little easier!

 

Dropped Shoulder Top- From $32.00

100% organic cotton lightweight slub jersey

 

 

 

Harem Shorts- From $32.00

100% organic cotton for solid colours

90% organic cotton, 10% PES for heathered colours

 

 

Kind is Cool Raglan- From $33.00

Ocean

100% organic cotton jersey

 

 

 

 

Short Sleeve Henley Tee- From $34.00

100% organic cotton for solid colours

90% organic cotton, 10% PES for heathered colours

 

 

 

Knotted Headband- $13.00

100% organic cotton

 

 

 

 

Capelet- From $38.00

100% organic cotton for solid colours

90% organic cotton, 10% PES for heathered colours

 

 

 

Dress onesie- $34.00

100% organic cotton jersey for solid colours

95% organic cotton, 5% PES for striped heathered colours

 

 

 

 

About: mini mioche is a line of ethically-made and sustainable fashion basics for babies and kids. mini mioche creates comfortable clothing that kids want to wear, that parents feel great about buying, and stands the test of time. Their stylish, comfortable, and durable collections are truly unparalleled by any other children's apparel brand. 


mini mioche was founded in 2008 by Alyssa Kerbel, just 12 weeks after the birth of her first child. Alyssa wanted to dress her daughter in a similar way to how she dresses— in simple, high-quality, gender-neutral pieces. Such a thing did not exist for infants, so Alyssa set out to create a small collection of organic, ethically-made unisex basics for infants newborn to 24 months. Since then, her small collection has grown significantly to include sizes from newborn to 12 years, with a core basics collection and seasonal fashion collection. The company has also expanded to include two brick & mortar retail locations in downtown Toronto, as well as a new brick & mortar store in the Pacific Palisades in Los Angeles.


mini mioche sees the value in partnering with like-minded organizations to bring about great things. The 519, The Teresa Group, Shine the Light On, TEAM Dog Rescue, the UN Refugee Agency Canada and SheEO are just a few of the organizations they have partnered with to offer unique products, while giving back to important social causes. mini mioche also offers an in-store donation program where you can bring in your gently used children's clothing items and receive 10% off your in-store purchase that day.


The mini mioche way:

Product: Soft, simple, comfortable clothes that kids love to wear.
Process: Ethically and sustainably-made keeping both people and the planet in mind. 
People: Building a community and helping others while having fun.

Visibility: Since it's establishment in 2008, mini mioche has been featured in various high profile publications such as Toronto Life, The Toronto Star, The National Post, The Grid, Monacle, Anokhi, Today's Parent, Chatelaine, NOW, and more. mini mioche has been on the Canadian Business Growth500 list of Canada's fastest growing companies for the past two consecutive years (2017 and 2018).

Stockists: mini mioche can be found at any of their 3 locations in Toronto and Pacific Palisades in Los Angeles, or can be bought online, and ships anywhere in North America.

#liveinminimioche

   

 

For editorial pulls, high-resolution shots, product samples, interviews, or any related media inquiries for any of our clients, please contact: Michelle Calvert, 416.640.5675, 323.348.6412 or email michelle@lucidcommunications.ca

 

 

 

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